ExactaGet sold by Exacta

Your closed-lost pipeline is not dead. It is waiting for a reason to talk again.

Old opportunities contain history and intent, but they disappear when no one has time to watch for a relevant reason to restart the conversation.

01 Inbound lead follow-up 02 Trade show & event follow-up 03 Webinar follow-up 04 MQL follow-up 05 Stale & closed-lost pipeline

Demand arrives with context. Most follow-up starts without it.

An approved stale, dormant or closed-lost segment enters a re-engagement workflow.

01 · Trigger

CRM opportunity segment

The approved lead or audience enters the connected workflow with its source context intact.

02 · Agent work

Research before writing

Exacta assembles approved buyer, account, source, and CRM context before starting the conversation.

03 · Conversation

Choose a relevant reason to reconnect

The agent continues after the first message instead of stopping when a buyer replies.

Everything the agent needs to work this use case.

Approved context, connected systems, and configured boundaries stay visible as one operating model.

Approved context

  • ✓Previous conversation
  • ✓Past objection and timing
  • ✓New approved account context

Capabilities in use

  • 01Opportunity history
  • 02Account research
  • 03Contextual re-engagement
  • 04Objection handling
  • 05Qualification
  • 06CRM updates

Connected systems

  • CRM
  • Email
  • Calendar
  • Approved data sources
Control boundary

Respect re-engagement rules, prior objections, opt-outs, and configured ownership.

A better-managed conversation, with the context intact.

01 Systematic pipeline reactivation
02 Context-aware outreach
03 Respectful re-engagement boundaries

Autonomous inside the approved playbook.

Audience rules, messaging, qualification requirements, follow-up timing, offers, and escalation conditions remain customer-controlled.

WorkflowStale & closed-lost pipeline
SourceCRM opportunity segment
Buyer statePrior context available
OwnershipExacta

One agent. Different lead-source context.

01 Inbound lead follow-up

Respond to every inbound lead while intent is still high.

Open page → 02 Trade show & event follow-up

Turn every event lead into a personalized conversation.

Open page → 03 Webinar follow-up

Follow up based on what each webinar lead actually did.

Open page → 04 MQL follow-up

Give every MQL a real chance to become a conversation.

Open page →

See Exacta work your leads.

Share your company and lead sources. We’ll show you the researched, relevant email experience your buyers would receive.

Get sold by Exacta